Genesis Property Study: two thirds of Romanians believe that the hybrid work system will dominate 2023, and a quarter rely only on working from the office
- The main benefit of the physical presence is, for the respondents, real interaction between colleagues, which makes internal communication more efficient
- For an office to remain attractive, employees want amenities they don’t have at home, personal space and more career development options
Over four out of 10 Romanians believe that a hybrid system, with 3-4 days per week of work from the office, will dominate the year 2023, and more than a quarter rely on the system with 1-2 days per week at the office. At the same time, a quarter of employees believe that work exclusively from the office will be prevalent this year, and only 7% bet on exclusively remote work, according to a survey run in October by Genesis Property, among 1,031 respondents nationwide.
“The study confirms that the future of work is hybrid. Employees want the flexibility to work from home or the office, depending on their unique needs and preferences. At the same time, we understand the value of in-person collaboration and socialisation for driving innovation and building strong team relationships. Precisely to meet this need, we are developing YUNITY Park, a modern concept that prioritises, through its ecosystem of options, flexibility, comfort and collaboration, essential for companies in their mission to attract and retain top talents,” said Maria Jianu (Tudorica), Commercial Real Estate Manager, Genesis Property.
The results of the study reveal that the main benefit of the physical presence is face-to-face interaction with colleagues, and 90% of respondents believe that office facilities make internal communication more efficient. The same percentage (90%) is associated with people who believe that the existence of spaces dedicated to socialisation and free time help with an easier integration in the collective and a strengthening of teams, but also with providing a better balance between professional and personal life. Also, 8 out of 10 respondents believe that such spaces can save them time.
YUNITY Park, developed by Genesis Property, is designed as an office extension campus that provides the urban support for experiences adapted to the modern lifestyle, both for time spent in the office, and for the personal and social ones. YUNITY Park will have multiple destinations dedicated to social interaction, an amphitheatre and an urban forest, all of them – elements of a complex concept intended for present and future needs.
The main expectations of Romanians from their employers are for them to create better working conditions in the office, such as space and facilities (48.7%), to provide more options to spend free time with colleagues (32.1%) and help employees better integrate into the team (26.4%).
Half of the employees want parks and green spaces near the office, over a third are counting on areas for recreational activities, and more than a quarter want, in the vicinity, areas dedicated to restaurants and cafes.
As for the increased chances of the employees coming to the office to get a promotion or a salary increase, the Romanians’ opinions are divided – 15.2% are sure of this, 37.5% say there is a probability, 33.2% say that the probability is that this will not happen, and 13.9% are sure that the presence in the office will not bring the salary increase.
The Genesis Property survey on the “Campus of the Future” was conducted, at national level, through the iVox platform, on a total sample of 1,031 internet users from Romania. About 58% of the participants are men, almost 72% are between 20 and 45 years old, and over 42% have a net income higher than 4,000 lei.
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About Genesis Property
Genesis Property is one of the most important owners, developers and operators of class A office buildings in Romania, with almost 20 years of experience in the real estate industry and the first real estate group in the country to become a signatory supporter of the 10 Principles of The UN Global Compact on human rights, labor, fight against climate change and environmental protection. The company owns and manages YUNITY Park and West Gate Business District, with over 150,000 square meters of office space contracted by major companies such as HP, Accenture, Societe Generale, Citibank, Ericsson, Garanti BBVA, Infineon, Luxoft, Yokogawa, Siemens and Alpha Bank, where more than 20,000 employees work.
In 2020, Genesis Property initiated the IMMUNE Building Standard™, an innovative global standard that certifies the resilience of buildings to health threats such as the Covid-19 pandemic. Through IMMUNE™, the company aims to sustainably contribute to the creation of the healthy buildings of the future.
Genesis Property made a commitment to adapt its investment and operational strategy in order to fully contribute to supporting the major objectives of the European Commission, assumed by the European Ecological Agreement, to reduce greenhouse gas emissions by 55% by 2030 and to achieve climate neutrality by 2050.
Genesis Property is also the developer of the first private student campus in Romania, West Gate Studios, and the 4-star accommodation unit Studio One Accommodation Suites.
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