Mirro exceeds the threshold of 20,000 users in Romania

Mirro, the performance management solution, reveals the latest results of the company, which registers a significant growth in 2024 compared to the previous year. Mirro has surpassed 20,000 users, employees whose companies have chosen to integrate this solution to keep their colleagues engaged and increase retention.

Mirro’s new clients include Global Records, Pastel, Kubeark and Seedblink. Mirro is the HRIS SaaS solution created by Zitec for cultivating an organizational culture based on open communication, transparency, continuous improvement and recognition, through which companies can retain and engage their employees.

The year 2023 brought new functionalities to the Mirro platform, including those for internal communication and supporting communities within companies. Thus, the solution has become attractive for companies in the FMCG, manufacturing and retail sectors. Large companies, including eMAG, Lactalis and Premier Restaurants Romania (the operator of the McDonald’s restaurant chain), have adopted Mirro to improve the performance of their teams and manage their organizational culture. Mirro’s new clients, which has seen the platform pass 20,000 users, include Global Records, Pastel, Kubeark and Seedblink. With the help of these big names from among companies active in Romania, the number of Mirro users increased by 200% from one year to the next.

“We are constantly growing Mirro through new functionalities that solve real business problems and that help companies develop healthy cultures and strong, united teams with an increased sense of belonging. This year we will develop a module that will help organizations take the pulse of their people, based on intelligent questionnaires, and we will continue to improve the internal communication and performance management functionalities, continuing to integrate AI technology to help our users. We are grateful and thank all our partners and users; their feedback is extremely important for the development and growth of Mirro”, said Simona Lăpușan, founder and CEO of Mirro.

The possibilities offered by Mirro make this platform the preferred choice of more and more companies in Romania looking for an HRIS solution to create a strong organizational culture. Below are eloquent examples of innovations and improvements brought to companies with the help of Mirro.

Global Records: A comprehensive HR solution for a dynamic industry Global Records decided to partner with Mirro to increase transparency and communication within the organization. The human resource management solution will help Global Records improve the performance management process and integrate feedback and appreciation into the company’s culture.

“In a dynamic work environment, such as the music industry, transparency, fluid communication and clarity on the activities carried out are needed, and Mirro gave us exactly what we were looking for. With the help of the platform, we were able to streamline the onboarding processes and performance management, but also to integrate feedback and appreciation into the company’s culture,” said Olga Juverdeanu, General Manager at Global Records

Pastel: A smooth transition to efficiency With the help of Mirro, Pastel moved from disparate tools to a unified HR management solution. Mirro plays a critical role in Pastel’s journey to improved performance.

“With Mirro, we ditched disparate tools and went through a smooth and fast transition to a unique and intuitive HR management solution. Employees easily adopted the platform due to its interactive nature, and the HR team received detailed training and constant support. In terms of Mirro’s features that led to our purchase decision, the adaptability to our specific needs was decisive. From performance management to HR planning, Mirro has provided us with the necessary tools to improve our HR operations,” said Andreea Niculcea, Chief Operating Officer at Pastel

Kubeark: Transforming HR processes through innovation and flexibility Kubeark decided to collaborate with Mirro because of the intuitive and flexible approach. By automating HR processes, the HR department can focus on employee development while improving HR management.

“To streamline HR processes within Kubeark, we decided to collaborate with Mirro, a platform recognized for its intuitive and innovative approach to HR. One of the key aspects that led us to choose it is the flexibility it offers us. Thanks to a complex API, we have the possibility to integrate Mirro with our platform, which allows us to fully automate HR processes”, said Mihaela Dumitru, HR Kubeark

Seedblink: Improving culture through performance management and continuous feedback With Mirro’s help, SeedBlink has fostered a culture of performance by encouraging continuous feedback. Moreover, the flexibility of the platform and the dedication of the Mirro team resonated with the values ​​of the Seedblink team.

“Mirro has joined our journey as an understanding friend, ready to accompany us in building and encouraging a culture of performance and feedback. The Mirro team’s flexibility and willingness to go the extra mile for us is unparalleled. One of our values ​​is # makeithappen, and surely Mirro would get big points in this chapter if he were part of our team,” said Alina Răcariu, HR Manager at Seedblink