Innovator Spark becomes part of Aysa.ai’s shareholding, with an investment of 150,000 euros

Aysa.ai, search engine optimization software dedicated to the e-commerce industry, launched last year by entrepreneur Marius Dosinescu, attracts a significant investment of 150,000 euros from Innovator Spark, a company recognized for its vast expertise in end-to-end software development to-end.

The investor’s intention is to support the completion and launch of the Aysa.ai solution as a SaaS product, thereby providing online store owners with a powerful tool for SEO management. Innovator Spark’s investment in Aysa.ai will be structured in three equal tranches of 50,000 euros, each representing 1.25% of the company.

With this decision, Innovator Spark valued Aysa.ai at approximately 4 million euros. Active involvement will also be reflected in board participation and providing strategic advice based on their expertise and experience. Among other things, the company aims to provide guidance on product development direction, market strategies and expansion plans.

“Aysa.ai stands out for its significant potential, and its development can be a model for IT companies in Romania, which must adapt with agility to the transformations in the market landscape. Investments in such products and similar partnerships are required as a strategic initiative, aimed at properly satisfying the ever-changing requirements and needs of this field”, said Mihai Runcan, Founder of Innovator Spark.

The main objective of Aysa.ai this year is the completion and commercial launch of the SaaS product, along with the continuation of SEO services. The investment by Innovator Spark will accelerate product development and sales, as well as rapid expansion into new markets. Regarding the distribution of customers between the local and the international market, Aysa.ai’s strategy focuses on significantly expanding its presence in markets such as the USA, Canada and the UK, and in parallel it tests and develops the product in Eastern Europe, with an emphasis on Romania , Bulgaria, Hungary and Moldova.

From a financial point of view, the company aims to reach a turnover of 300,000 euros in 2024, based on an effective combination of SaaS subscriptions and SEO services.

“Through the solid partnership with Innovator Spark, Aysa.ai is crossing a defining moment in its evolution. This financial trust underscores not only our recognition of our potential, but also our shared commitment to revolutionize SEO. With these funds, we aim to complete and launch our SaaS product, turning Aysa.ai into an essential tool for effective SEO management. We are excited about the opportunities that are opening up and we are grateful for the support of our partners in this innovative journey”, said Marius Dosinescu, Founder of Aysa.ai.

In the past nine months since launch, Aysa.ai has made steady progress, currently reaching 23 paying customers and 7 strategic partnerships.

The development of Aysa.ai features included major improvements, with a focus on the release of an extension for WordPress and WooCommerce, a major development given the popularity of these platforms. The integration has made it easier for users to access advanced SEO functionality, simplifying the search engine optimization process and positively impacting the experience of users, who now benefit from a more intuitive and direct way to manage SEO on their sites, saving time and effort.

Aysa.ai’s clients include: Anvelototal.ro, ProTrading.info, SpotLegal.io, Invoices-Online.ro, IT-sH.ro, LionLink.ro, Evz.ro, Doraly.ro, FlowersMarket.ro, MiniGolf- cafe.ro, Sensidev.ro, PaulasChoice.ro and CushionPros.com, BrainSource.io, etc., which benefit from managed SEO services, through a rigorous methodology. The main goal is to help them optimize their online presence and improve their visibility in search engines, addressing challenges such as increasing organic traffic, improving search engine rankings and increasing conversion rates.

Aysa.ai is an acronym for Automate Your SEO Actions. It is a SaaS company, subscription-based services with a focus on the SEO industry, founded by Marius Dosinescu, an entrepreneur with over two decades of expertise in e-commerce, SEO and IT. The solution integrates directly into the management system of the online store, automates a wide range of SEO processes, from tasks such as keyword and competition analysis to content generation and writing. It also automates off-site processes (publishing content on social networks, getting links, publishing articles). Aysa.ai is a software that helps online stores reach the first page of Google for industry-specific searches. Aysa.ai’s goal is to automate 90% of the SEO segment for an online store, achieving significant cost reductions in this direction. Monthly subscriptions start at $29.

Innovator Spark provides complete end-to-end software development solutions. From concept to code, turn ideas into scalable, high-performance software tailored to meet the unique needs of each project. In the development of the company, marked by creativity and innovation, two directions stood out: team extension and end-to-end software development. Using state-of-the-art technology and experience in design, programming, analysis and quality assurance, in line with the highest industry standards, Innovator Spark combines innovation and professionalism in the realization of each project. Innovator Spark offers custom software services and solutions, eCommerce, mobile applications serving various fields such as medical, finance, HoreCa, eCommerce and others, to companies in Romania, USA, Germany, Holland, Great Britain, France, Sweden and Dubai.