Zitec’s eCommerce division recorded 2.4 times higher revenue in 2022 compared to 2021
The eCommerce division of Zitec, leader in the IT & digital marketing market in Romania, ended 2022 with a 2.4x revenue increase compared to the previous year. From the total revenues recorded at the level of the entire company, the share of the eCommerce division increased from 5.3% in 2021 to around 9% in 2022.
According to the company, the eCommerce division expanded its client portfolio by 50% last year, for which it offered solutions for development and migration to competitive eCommerce platforms, such as Adobe Commerce (Magento) or VTEX, as well as development of customized eCommerce solutions for customers with business flows with a high degree of complexity. The company’s portfolio includes important names from various industries, such as Brico Dépôt, Agrii Romania, Flanco, Leroy Merlin, or STMicroelectronics.
During 2022, the efforts of the eCommerce team focused on improving end-users’ purchasing experiences, but also on solutions to increase operational performance, whether we are talking about integrations with various applications or developing modules for data collection and analysis.
The growing number of clients and projects was also supported by a doubling of team members, and the recruitment process continues this year, with currently available positions targeting roles such as Magento developer, VTEX developer, Digital Products Analyst, or Project Manager.
“The online retail market is more competitive than ever, and capturing the attention of consumers through personalized communication and then delivering the most interactive experience possible throughout the entire purchase process are still the main challenges among retailers.
Thus, a platform that can support the optimization of processes, the collection of valuable information about the type of consumption of customers, but which can also allow the implementation of the latest trends in eCommerce – for example live shopping, BNPL solutions (Buy Now Pay Later) or the display of recommended products based on machine learning algorithms – certainly offers the best premises for business growth in the online environment. Through our experience in delivering eCommerce solutions for top companies, we are with retailers in identifying and developing the best online commerce strategies”, said Alexandru Dobre, eCommerce Director, Zitec.
For the current year, the business objectives proposed by the division aim at increasing revenues by 40% and a sharp expansion of B2B, B2C and Marketplace projects, both in Romania and internationally.
Leader on the IT & Digital Marketing market in Romania, with offices in Bucharest and Brașov, Zitec specializes in the development of business solutions, customized technological services and products, mobile applications, blockchain, as well as digital marketing services.
Zitec is one of the few Romanian companies certified Google Cloud Premier Partner, Microsoft Solution Partner – Digital & App Innovation, Microsoft Advanced Specialization – Infrastructure Migration to Azure, Amazon AWS Technology Partner and supplier of the VTEX cloud eCommerce solution platform, as well as Adobe Solution Bronze Partner. In addition, the company is ISO:9001, ISO:27001, CREST certified and certified by DNSC as a NIS Security Auditor.
Zitec received the ‘Shining Star 2021’ award offered by Inspiring Employers for the organizational culture based on open communication, continuous development and recognition. It also won the title of ‘Employer of the Year’ at the Romanian Business Services Forum & Awards two years in a row, in 2020 and 2021. At the same time, Zitec ranked second in “Top employers 2021”, a ranking made by the Undelucram.ro platform .
Zitec is a partner of the European Community through the European projects completed or in the implementation phase within the Ambient Assisted Living and Erasmus + programs.