Bitpanda appoints Irina Nicoleta Scarlat from Revolut as its first Chief Growth Officer

Bitpanda, the European digital financial investment platform and Austria’s first unicorn, has actually called Irina Nicoleta Scarlat as its first Chief Growth Officer (CGO), efficient instantly.

In this freshly developed C-level function, Irina will take control of Bitpanda’s service advancement and marketing groups, supervising and driving the business’s growth strategies. She will be leading the business’s total growth technique, unifying the proficiency from throughout several groups and nation places to discover brand-new chances and continue to quickly broaden the business’s international footprint.

Irina brings more than a years of tech market experience to Bitpanda. Her newest function was as the Global Head of Growth at Revolut, having actually signed up with the business in 2018 where she drove the growth of the regional market from 20,000 to roughly 1.5M users. She developed Revolut’s growth maker, led the growth groups in CEE and, in the future, their Global Growth department, shaping Revolut’s growth journey from 1M to 15M users internationally.

Before Revolut, Irina developed and led Uber’s marketing function in Romania, forming their regional technique and releasing crucial local jobs and efforts that grew the marketplace to 1M users and broadened regional operations to 3 cities. 

Eric Demuth, Bitpanda CEO, stated: “Irina has a proven track record of breaking into and rapidly scaling new markets in the fintech industry. At Bitpanda, we have ambitious growth plans and as we continue in our hypergrowth journey, we are confident that with Irina leading our country management and expansion efforts, as well as our Business Development and Marketing teams, we will not only diversify into new markets but will also accelerate the growth of our current operations. Her unique experience in fast-paced environments combined with her ambition, drive and global mindset will help us bring the world of investing closer to everyone, everywhere.”

Irina Nicoleta Scarlat, Bitpanda CGO, commented: “Europe is lagging behind the US & Asia markets when it comes to investment literacy and many people are unaware of the possibilities they have at their fingertips. I strongly believe in Bitpanda’s mission to change this by offering people instant access to financial products as well as the resources they need to properly understand them. On top of all this, Bitpanda is a company with an amazing culture, balancing hypergrowth with care for their teams, and I immediately sensed this when speaking with both the founders and executive team. I am delighted to be joining this incredible company and am confident that we’ll grow Bitpanda into the number one investment platform in Europe and beyond, together.”

This year, Bitpanda exceeded numerous turning points, consisting of growing our base to more than  2.5 million users and 500 workers, as well as getting among the biggest Series B rounds in Europe with an extra extension in May. To guarantee the continued scale of Bitpanda, Irina’s experience will be utilized to drive the business’s growth efforts, making sure business is prepared for the next phase of its enthusiastic growth journey.

Throughout 2020, Bitpanda opened workplaces in France, Spain, Turkey and Italy, opening a development center in Krakow in December that saw the quantity of Bitpanda’s staff member double. The digital financial investment platform now means to broaden into brand-new European markets, with strategies to open a tech center and workplace in Barcelona, along with future skill centers in London, Paris, Berlin and Istanbul.