Key Conclusions on the Coworking Market in 2025 – Supertree Workspaces & More Analysis

Supertree Workspaces & More: The coworking market continued to grow in 2025 despite fiscal changes. Main drivers – lower costs and the entry of new companies into Romania

The flexible office market grew approximately 20% in 2025 compared to the previous year, despite a more challenging fiscal and economic context. More and more companies are shifting toward flexible work solutions, and coworking has become an essential component of Romania’s office real estate sector. Growth is driven by companies’ need for temporary or medium-term rental solutions with flexible contracts – from corporations testing the local market before expanding, to Romanian and multinational firms looking to reduce costs, as well as mobile business teams that relocate from city to city, according to a 2025 analysis conducted by Supertree Workspaces & More, the most modern co-working space in the Capital.

“2025 has been a very strong year for the coworking market, which has consolidated as a solid and stable business model. The market will continue to grow as it shifts from real estate to service and community infrastructure. Those who build culture, not desks, will lead the next wave of growth. Tenants want spaces that reflect their brand and support future development. Coworking offers flexibility, modern infrastructure, and real cost optimization. With flexible contracts and the ability to quickly expand the occupied area, coworking has become an attractive solution for SMEs, start-ups, and large companies undergoing expansion.
In an environment where inflation and operational expenses continue to rise, more entrepreneurs choose these solutions because they provide financial predictability from the moment the contract is signed. Depending on their needs, companies can save between 30% and 50% compared to a traditional office, eliminating expenses such as maintenance, utilities, or fit-out costs,” says Gianina Crăciun, Founder & CEO of Supertree Workspaces & More.

According to market analyses, the coworking segment continues to grow rapidly worldwide and is expected to exceed USD 40 billion by 2030 (source: Grand View Research). In Europe, the flexible workspace market is valued at over USD 7 billion and represents approximately 2.5% of the total modern office stock (source: Mordor Intelligence; Optix Europe Report).

In Romania, the market remains in a development phase, with over 100 coworking spaces and approximately 70,000 sq m of flexible offices in Bucharest, representing only 2.3% of the total modern office stock (source: CBRE Romania; Property Forum). These figures highlight a significant growth potential for the coming years.

Bucharest, increasingly dynamic in the coworking market

What accelerates the coworking rental market is the robust demand from large companies and multinationals already present in Romania, as well as the growing number of companies entering the country, most of them choosing Bucharest.

Bucharest remains extremely attractive for companies, as rental costs can be 50–90% lower compared to other comparable European capitals. While prime office rents in Bucharest are around 18–22 euros/sq m, they reach 25–28 euros/sq m in Warsaw, 26–30 euros/sq m in Prague, and can exceed 28–35 euros/sq m in Vienna, making Romania’s capital one of the most cost-efficient options in the region for expanding businesses.

The city attracts companies in sectors such as technology, shared services, BPO, fintech, manufacturing, and green energy due to several decisive factors: access to talent, cost efficiency, strategic positioning, over 200,000 active IT specialists, a highly educated multilingual workforce, and significantly lower labor costs compared to Western Europe.
 In the green energy sector, the adoption of the Offshore Wind Law (2024) and the installation of new capacities attract international companies looking for regional platforms for projects in the Black Sea and the Balkans.

“At this moment, more companies than ever are entering the Romanian market and need a partner that simplifies the entire process. Supertree acts as a complete gateway: from finding the right workspace—private offices, modular solutions, or representative offices—to the complex consultancy provided through Adeco Advisory, covering presence structuring, fiscal matters, and compliance with e-Factura, SAF-T, and e-Transport.
 We connect companies to the local ecosystem—from banks and legal advisors to recruiters and authorities—and integrate them into an active community through events, mentoring, and networking. The result is simple: companies not only enter Romania, but they grow efficiently, with full operational support, within a network that accelerates long-term development,” explains Gianina Crăciun, Founder & CEO at Supertree Workspaces & More.

What types of companies rent coworking spaces

According to Supertree data, the profile of companies adopting coworking solutions in 2025 is increasingly diverse. Flexible offices are chosen by multinational companies, large Romanian corporations, SMEs with 15–30 employees, entrepreneurs, solopreneurs, freelancers, and professionals from sectors such as IT, technology, pharma, fintech, construction, consulting, and legal services.

Romania’s office market has evolved along with its tenants. Today, even small teams need spaces that reflect their brand identity and support long-term development. The market is rapidly shifting, as the era of improvised or residential offices is over — every business now needs a workspace that functions as a strategic resource.

A coworking solution can reduce costs by up to 30% compared to a traditional office, eliminating hidden expenses such as maintenance, utilities, or fit-out. With flexible contracts and the ability to expand quickly, coworking has become an attractive strategy for SMEs as well as fast-growing companies.

The average rental period varies between 1 and 2 years for private offices and around 12 months for open-space areas, typically used by teams of 5–15 people. In 2025, the occupancy rate of office spaces averaged 70–90%.

Key conclusions on the coworking market in 2025

Coworking is increasingly sought after because it offers companies access not just to a workspace, but to an ecosystem that stimulates innovation, collaboration, and real business development. Spaces are designed for the end user and support productivity through comfort features such as double-glazed windows, ergonomic furniture, fresh air circulation, natural plants, and climate control.

Modern professionals expect more than a desk and four walls – they expect an environment that supports their performance and well-being. Supertree meets these expectations through high-quality spaces and premium amenities, from specialty coffee to dedicated collaboration areas.

1. From classic offices to complete experiences and community
 Coworking evolves from simple “desk rental” to spaces offering networking, events, wellness, and collaboration, becoming an integrated experience.

2. Hybrid work reshapes real estate strategies
 Companies abandon traditional long-term leases and adopt flexible, scalable access in multiple coworking locations.

3. The corporate segment becomes the main growth driver
 Enterprise teams—not freelancers—generate the fastest growth, preferring B2B packages, private offices, and hybrid HQ hubs.

4. Market diversification increases: niche and suburban spaces
 Specialized hubs (tech, design, finance, biotech, creative industries, women-focused), sustainable coworking, and suburban/small-city offices gain traction.

5. Technology, ESG, and premium services become mandatory standards
 Secure digital access, smart platforms, AI booking, acoustic optimization, podcast studios, and virtual collaboration areas join energy-efficient buildings and green materials as essential selection criteria. Competition shifts from pricing to value.

Coworking is increasingly chosen because it offers companies not only a place to work, but a growth ecosystem—one that fosters connections, innovation, and access to diverse professional resources. Supertree stands out through its balanced design philosophy, combining aesthetics, functionality, and financial efficiency. Double-glazed windows, ergonomic furniture, fresh air, natural plants, and climate control create optimal conditions for productivity and well-being. True value lies beyond the physical space: Supertree functions as a community where teams discover collaboration opportunities and accelerate growth.

About Supertree Workspaces & More

Supertree Workspaces & More is a coworking concept designed as a complete service ecosystem, offering modern spaces with premium facilities for productivity and collaboration. The Supertree community benefits from business consultancy, networking events, themed lunches, office massages, and free workshops. Strategically located near Bucharest’s business districts and the airport, the workspace is situated in the Globalworth BOC Tower on George Constantinescu Street no. 3, Pipera, with easy access to the metro and major business arteries in northern Bucharest.

Supertree was launched under Adeco Advisory in response to clients’ growing need for crisis management, operational optimization, financial restructuring, and sustainable growth.
 Adeco Advisory, founded in 2012 in Bucharest, offers a complete soft-landing solution for international companies wishing to begin operations in Romania in less than 30 days. Through its multidisciplinary team of experts, ADECO provides integrated services in strategy, taxation, legal, recruitment, relocation, and business development, contributing to the growth and stabilization of its partners in local and international markets.