Latest News  

Winners in the digital economy may place people first - Accenture

Leading companies that develop a "people first" approach will win in today's digital economy, according to the latest global technology trends report from Accenture.

2016-05-03 15:01:00 - by Bogdan Tudorache

As technology advancements accelerate at an unprecedented rate - dramatically disrupting the workforce - companies that equip employees, partners and consumers with new skills can fully capitalize on innovations. Those that do will have unmatched capabilities to create fresh ideas, develop cutting-edge products and services, and disrupt the status quo.

"In the Accenture Technology Vision 2016, we've identified five technology trends that are critical to digital success," said Paul Daugherty, Accenture's chief technology officer. "Digital means people too and a cornerstone of this year's Vision is people first. Companies that embrace digital can empower their workforce to continuously learn new skills to do more with technology and generate bigger and better business results."

In a companion survey of more than 3,100 business and IT executives worldwide, Accenture found that 33 percent of the global economy is already impacted by digital. Additionally, 86 percent of survey respondents anticipate that the pace of technology change will increase at a rapid or unprecedented rate over the next three years.

The Accenture report highlights how companies can often feel overwhelmed by the pace of technology change, experiencing "digital culture shock" at the prospect of keeping up with the competition. However, companies can adopt a people-first approach that will allow them to create new business models that drive digital disruption. One example is GE, which established a new approach called FastWorks that connected employees much more closely to customers and ultimately led to the rapid development of innovative solutions that sold well because they met and exceeded customer expectations. Additionally, Virgin America, the only airline based in Silicon Valley and the highest rated, has gone so far as to collaborate with its frequent flyers, returning customer loyalty with stock options before the company went public.

In the report, Accenture identifies five technology trends fueled by the people first principal that are essential to business success in the digital economy. The trends include:

1. Intelligent automation. Leaders are embracing automation - powered by artificial intelligence (AI), robotics and augmented reality – to fundamentally change the way their business operates and drive a new, more productive relationship between people and machines. Significant investments are well underway with 70 percent of survey respondents acknowledging increased AI-related technology investments compared to two years ago, and 55 percent revealing that they plan on using machine learning and embedded AI solutions like IPsoft Amelia extensively.

2. Liquid workforce. By exploiting technology to enable workforce transformation, leading companies will create highly adaptable and change-ready environments that are able to meet today's dynamic digital demands. The competitive advantage offered by a liquid workforce is apparent as survey respondents indicated that "deep expertise for the specialized task at hand" was only the fifth-most-important characteristic they required for employees to perform well in a digital work environment. Other qualities such as ‘the ability to quickly learn' or ‘the ability to shift gears' were ranked higher.

3. Platform economy. Industry leaders are unleashing the power of technology by developing platform-based business models to capture new growth opportunities, driving the most profound change in the global macroeconomic environment since the Industrial Revolution. This is reinforced by 81 percent of our survey respondents who agree that platform-based business models will become part of their organization's core growth strategy within three years.

4. Predictable disruption. Fast-emerging digital ecosystems are creating the foundation for the next wave of disruption by straddling markets and blurring industry boundaries; forward-thinking leaders can proactively predict these ecosystem trajectories to gain a competitive advantage. Companies are already significantly or moderately experiencing ecosystem disruption, with 81 percent of survey respondents indicating that they are seeing this in their industry.

5. Digital Trust. Trust is a cornerstone of the digital economy, said 83 percent of survey respondents. To gain the trust of individuals, ecosystems and regulators in this new landscape, businesses must focus on digital ethics as a core strategy; better security alone won't be enough.



0 COMMENTS ^ Go back to Top
WRITE A COMMENT ^ Go back to Top
 
Your email address will not be published.
Nickname
Email
Comment
Validation Code
   
 
 
NEWS
TEDxBucharest welcomes 19 international speakers on the stage at the end of this November

The TEDxBucharest conference series reaches its tenth edition to happen between November 30 – December 1, at Auditorium Pallady, with 19 international speakers on the stage.

 Read Full article »
Office market demand in Bucharest reached 220.000 sqm in the first nine months of 2018

The office market demand is estimated to have reached 220.000 sqm in the first nine months of 2018, according to the latest study findings delivered by CBRE.

 Read Full article »
The missing link- Growing a solid entrepreneurial culture

Within a developing yet solid market where the necessary factors are on the table - investors, strong academic life, work force, skills and private companies operating countrywide - it seems that the evolution

 Read Full article »
Office leasing transactions up to 73.500 sqm in Bucharest in Q3 of 2018

The office market in Bucharest registered a total volume of 75,300 sqm of rental transactions in the third quarter of 2018, of which the new demand was 20,400 sqm. According to Colliers International real est

 Read Full article »
Violeta Luca is the new GM of Microsoft Romania

Microsoft announces the appointment of Violeta Luca as the new General Manager for the company's operations in Romania, starting November this year.

 Read Full article »
Oracle delivers personalized digital assistants for companies

Oracle announced the availability of Oracle Digital Assistant, enabling companies to build personalized digital assistants to help employees work smarter and more productively.

 Read Full article »
Verint opens cyber Research & Development center in Romania

Verint Systems announced the opening of a Cyber Intelligence Research and Development center in Romania. This new facility will offer Romanian IT professionals a unique opportunity to contribute to making the w

 Read Full article »
Microsoft leased 23.000 sqm offices in Skanska's Campus 6

Microsoft has leased 23,000 square meters of office space and 500 parking spaces in Skanska's Campus 6, in Bucharest, Romania. The start date of the lease is in the third quarter of 2020 and it is estimated to

 Read Full article »
DCA Romania expands outside Bucharest with a new call center

DCA Romania, the company's top five largest debt brokers in the country, opened in October its first call center outside Bucharest, the company announced in a press release.

 Read Full article »
Romanian fintech start-up Fintech OS was accepted into the Microsoft accelerator program in London

Fintech OS is also the first Romanian start-up that joins the Microsoft UK accelerator, after having passed a complex registration and selection process.

 Read Full article »
 
 
MOST READ ARTICLES
» ROMANIAN OUTSOURCING AWARDS FOR EXCELL...
» Molson Coors started to grow its busin...
» Office market demand in Bucharest reac...
» Digital Transformation and Next-Genera...
» How to protect your Romanian company a...
» Capgemini to open new office at Suceav...
» Atos Romania to hire 750 more people b...
» Bombardier hires site operations direc...
» Synergy of skills
» Fortech opens its second office in Ias...
 
EDITOR CHOICE
Keep the communication channels open

The necessity of creating a functional dialogue within a company has been underlined by Denisa Panaite Casu, PwC Academy Manager, Romania, in the panel of the recently held People in Shared Services and Outsour

 Read Full article »
Digital Transformation and Next-Generation Talent Development

To what extent will robotics, chat bots and other cognitive technologies change the makeup of our future workforce? With customizable software and cloud-based tools which promote automation, the low skill secto

 Read Full article »
Building an efficient business-wise ecosystem

The Romanian employees are well-seen and appreciated by foreign investors, top managers of large corporations and, as Vivek Bakshi General Manager International Operations (Europe), Wipro Technologies considers

 Read Full article »
How to achieve a solid culture of work?

The plenary session of the recently held People in Shared Services and Outsourcing Forum brought together the industry stakeholders and the authorities in an open dialogue panel, with the aim at identifying the

 Read Full article »
People in Shared Services and Outsourcing Forum, 2018: What kind of future, tomorrow will bring?

We have just concluded the fourth edition of our annual event People in Shared Services and Outsourcing Forum, the get-together of the Who's Who in the industry of business shared services in Romania.

 Read Full article »
Latest News  
 
about us | newsletter | contact | members area | GDPR policy
Copyright © 2015 by Diplomat Media Events Design by Diplomat Media Events